Looking forward, IMARC Group expects the market to exhibit stable growth during 2020-2025.
— According to the latest report by IMARC Group, titled “India Set-Top Box Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2025,” the India set-top box market size is currently witnessing steady growth. Looking forward, IMARC Group expects the market to exhibit stable growth during 2020-2025. A set-top box refers to a hardware device that allows access to video and audio content via cable or telephone connection. It functions by collecting encrypted signals, which are then decrypted and converted to audio and visuals to be delivered to the user. This device is generally equipped with the random access memory (RAM), MPEG decoder chip and an operating system that allows internet protocol (IP) telephonic connectivity, satellite broadcasting television and video conferencing in an efficient and seamless manner.
As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the purchase behaviors of the consumers globally-our estimates about the latest market trends and forecast values after considering the impact of this pandemic. These observations will be integrated into the report.
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Market Trends:
The market is primarily driven by significant growth in the telecom industry in India. With rapid digitization across the sector, there has been a considerable increase in the adoption of digital cable television networks, which is creating a positive outlook for the market. Moreover, the growing demand for premium audio and video content and digital video recording has encouraged numerous key players in India to integrate over-the-top (OTT) media services with set-top boxes. This, in turn, is acting as a major growth-inducing factor.
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Key Market Segmentation:
Breakup by Type:
Cable STB
Satellite STB
Digital Terrestrial Television (DTT) STB
Internet Protocol (IP) STB
Over-The-Top (OTT) STB
Breakup by Resolution:
HD (High Definition)
SD (Standard Definition)
UHD (Ultra-High Definition)
Breakup by End User:
Residential
Commercial
Others
Breakup by Service Type:
Pay TV
Free-to-Air
Breakup by Distribution:
Online Distribution
Offline Distribution
Breakup by Region:
North India
West and Central India
South India
East India
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Key highlights of the Report:
Market Performance (2014-2019)
Market Outlook (2020-2025)
Porter’s Five Forces Analysis
Market Drivers and Success Factors
SWOT Analysis
Value Chain
Comprehensive Mapping of the Competitive Landscape
If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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