ePharmacy Market Analysis by Drug Type (Prescription Drugs and Over the Counter (OTC) Drugs), Operating platform (App and Website), Business model (Marketplace, Pharmacy and Direct) and Region (Americas, Europe, Asia-Pacific and Rest of the World) – Forecast till 2027
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ePharmacy Market Overview
The ePharmacy market held a value of USD 62,587.0 million in 2019, and it is estimated to register a CAGR of 12.5% during the forecast period, says Market Research Future (MRFR). Epharmacy is an online medium of delivering medicines to consumers online. The orders are delivered through mail or shipping companies. The market is growing due to the convenience provided by the online delivery, high amount of discount than the offline pharmacies and new laws favoring the pharmacy.
The epharmacy market is expected to showcase high growth over the COVID 19 virus spread. Fear of transmission, lockdown, and travel restrictions imposed by the government led to an increase in consumers’ online purchases of prescription drugs. The pharmacy companies’ cost efficiency and timely services propel the market growth. Rising use of the internet and consumers preferring online media affect the market size positively.
Various rules for the selling of prescribed drugs through online mediums and The unregularized sale of prescription medicine which could lead to prohibition of online pharmacy, will restrain the epharmacy market share.
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ePharmacy Market Segmentaion
The ePharmacy market is fragmented based on the operating platform, drug type and business model. Based on the business model segment, the Market is bifurcated into pharmacy, direct and marketplace. The marketplace segment dominates the global market growth and registers the largest market share of USD 33,222.2 million in 2019. Due to increasing the share, the rising number of patients buying medication and refilling online.
The drug type segment is classified into Prescription Drugs and Over Counter (OTC) Drugs. Among the variables, the prescription drugs segment held the largest ePharmacy market revenue of 55.6% in 2019; the segment accounts for this growth due to the consumer’s preference. Website and app are the sub-segments of the operating platform. The app segment is pushing the Market forward due to the rising number of retail pharmacies accepting online mediums for delivery of products and are experiencing a 57.6% market share in 2019.
ePharmacy Market Regional Analysis
Based on the region, the ePharmacy market is analyzed in Asia Pacific, Europe, America middle east and Africa. America is expected to dominate the Market due to prominent manufacturers, rising product launchers and increasing awareness. In 2019, America held a 48.9% ePharmacy market share in the globally. The large share is mostly due to major players and the population relying on the online delivery of consumable products.
Europe is also showcasing a significant growth rate due to the rapid increase of e-commerce. The rise of the senior population, increasing chronic diseases and increasing online orders by the consumers are boosting the Market. Nearly 66% of the older population out of the total global population are found in Asia pacific. China, India, and other regions experience large growth due to the region’s growing older population. Asia pacific is also contributing to the ePharmacy market growth due to the increasing diabetes cases and rising per capita income and government initiatives to better the healthcare sector.
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ePharmacy Market Competitive Analysis
The top key Players in the Global ePharmacy Market are
- Cardinal Health
- 3M
- Braun Melsungen AG
- Baxter International INC
- Smith & Nephew Plc
- Coloplast Corp.
- ConvaTec Group Plc
- Integra Lifesciences Holdings Corporation
- Mölnlycke Health Care AB
- Avery Dennison Corporation
Industry News
Reliance retail registered the stake in a transaction worth INR 950 Cr for the lingerie brand Clovia.
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